International Business: A Managerial Perspective, 9th Edition

For courses in international business.\n\nSuccessfully prepare students for the international marketplace International Business illustrates how successful managers must function in a competitive world. Packed with current examples that reflect the vibrancy of the international business field, this student-friendly text offers a managerial approach that keeps an emphasis on skills development, emerging markets, and geographical literacy. It also greatly emphasizes cultural literacy and gives students the tools to effectively communicate with foreign business representatives. The 9th Edition features new cases, boxes, and analyses reflecting the latest challenges and opportunities confronting international businesses, so students are prepared to successfully conduct business with organizations world wide.International Business: A Managerial Perspective 9th Edition is written by Ricky W. Griffin; Michael Pustay and published by Pearson. ISBNs for International Business: A Managerial Perspective are 9780134898957, 0134898958 and the print ISBNs are 9780134898773, 013489877X. Additional ISBNs include 9780135181003, 9780135639061, 9780134898919.