Neuroeconomics and the Decision-Making Process

Neuroeconomics has emerged as a field of study with the goal of understanding the human decision-making process and the mental consideration of multiple outcomes based on a selected action.\n\nIn particular, neuroeconomics emphasizes how economic conditions can impact and influence the decision-making process and alternately, how human actions have the power to impact economic conditions. Neuroeconomics and the Decision-Making Process presents the latest research on the relationship between neuroscience, economics, and human decision-making, including theoretical foundations, real-world applications, and models for implementation. Taking a cross-disciplinary approach to neuroeconomic theory and study, this publication is an essential reference source for economists, psychologists, business professionals, and graduate-level students across disciplines. Additional ISBNs 9781466699915Neuroeconomics and the Decision-Making Process is written by Bryan Christiansen and published by Business Science Reference. ISBNs for Neuroeconomics and the Decision-Making Process are 9781466699908, 1466699906 and the print ISBNs are 9781466699892, 1466699892. Additional ISBNs include 9781466699915.