Search Engine Optimization

The Search Engine Optimization textbook is MORE THAN JUST A TEXT BOOK: Mujo Learning Systems delivers complete curriculum for an instructor led course.\n\nAll courses include minute by minute lesson plans, online Teacher Training Platform with 100�s of instructional videos, Power Point slides, midterm and final exams, projects, testing environment, analytics dashboard and even a FREE word press hosted environment for our SEO and Strategic Web Design books. Mujo works closely with a digital marketing agency to ensure students have learned to work with the latest tools used by digital marketing professionals. With billions of pages on the Internet, search engines are meant to help people find the webpages that provide the information they are looking for. Search Engine Optimization teaches students how to design websites that accurately tell search engines what information can be found on the sites in order for pages to rank higher on search engines and boost traffic to optimized pages. Topics covered in this Search Engine Optimization book include; the evolution of internet search, how SEO works, moving up (and down) the ranks, SEO in the future, Google and other search engines, search and SEO in other platforms, keywords, creating great content, using keywords in off-page content, optimizing your site, URLs and site architecture, search engine-friendly web design, geographic targeting, page design, mobile friendliness, social media, landing pages, analyze traffic, analyze conversions and many more. DISCOVER ALL OUR COURSES: Digital Marketing Fundamentals, Social Media Marketing Strategies, Strategic Web Design, Writing for the Web, Search Engine Optimization (SEO) and new courses on the way. and curriculum comes with an. Search Engine Optimization 2nd Edition by Emma Hatfield and Publisher Mujo Learning Systems. ISBN: 9781988940397, 1988940397. The print version of this textbook is ISBN: 9781988940373, 1988940370.