Sustainability in Fashion: A Cradle to Upcycle Approach

This book provides a critical insight into sustainability and fashion in a retailing and marketing context.\n\nExamining a truly global industry, Sustainability in Fashion offers international application with a view to contextualising important developments within the industry. Contributors use their diverse backgrounds and expertise to provide a contemporary approach in examining key theoretical concepts, constructs and developments. Topics include consumer behaviour, communications, circular economy and supply chain management. The individual chapters focus on sustainability and provide a range of fashion sector examples from high street to luxury apparel.Sustainability in Fashion A Cradle to Upcycle Approach by Claudia E. Henninger and Publisher Palgrave Macmillan. ISBN: 9783319512532, 3319512536. The print version of this textbook is ISBN: 9783319512525, 3319512528.